Senior Manager, Marketing - Teterboro, New Jersey in Teterboro, NJ at Quest Diagnostics

Job Description

Marketing Senior Manager - Teterboro, New Jersey - M-F

Look for more than answers. Patients and Physicians rely on our diagnostic testing, information and services to help them make better healthcare decisions. These are often serious decisions with far reaching consequences, and require
sensitivity, tact and a clear dedication to service. It’s about providing clarity and hope. 

You will work for the world leader in the industry, with a career where you can expand your skills and knowledge. You’ll have a role where you can act with professionalism, you can inspire colleagues, and you can care about the work we do and the people we serve. 

At Quest, we are on a continuous journey of discovery and development. It’s this attitude that has made us an industry leader and the #1 Diagnostic Lab in the US. For those joining us, we offer exciting and fast moving career opportunities where you can affect change at a rate unheard of in many organizations of our size and scope. While we invest in and develop technology to drive our innovations, our ongoing success relies on our people.

Duties and Responsibilities:

1. Develop a strong level of insight into regional market customers and  local market business drivers
2. Lead all marketing efforts in regional markets, including the development of marketing strategies relevant to the market to which all tactical components will be aligned
3. Serve on RVP’s LT contributing to the broader strategic decisions about commercial business
4. Advise RVP(s) on promotional decisions 
5. Lead development of impactful marketing strategies and tactics based on market’s unique dynamics and customers
6. Guide market research and insight generation to develop customer based  and local market marketing strategies and tactics
7. Design, develop and rollout all tactical elements of the customer marketing  and local marketing strategy
8. Conduct and manage rollout, uptake and appropriate usage of customer marketing resources by commercial colleagues
9. Manage deployment of non-personal promotion customer marketing efforts (e.g., multichannel, etc.)
10. Collaborate with cross functional teams to ensure successful execution & measurement of marketing programs

Qualifications:

Education Preferred:

• Bachelor’s Degree, Business degree preferred

Work Experience:

• 5+ years healthcare industry experience preferred; Minimum 10+ years success in a marketing role

Other:

• Direct people leadership experience preferred

• Up to 50% business travel required

• Team oriented – ability to lead diverse, cross functional teams and in a matrix environment

• Excellent project leadership skills to ensure execution

• Superior communication skills including ability to deliver formal business presentations to executive leadership

• Initiative – ability to independently problem solve and find resolutions

• Superior strategic thinking and analytical skills to synthesize market/customer insights into prioritized marketing opportunities; Strong capabilities in analyzing data to demonstrate quantifiable opportunities or results

• Superior marketing capabilities to design marketing strategies and tactics to maximize opportunities

Lominger Competencies:

• I: Creativity; Decision Quality; Dealing with Ambiguity; Perspective; Strategic Agility

• II: Priority Setting; Planning; Directing Others; Delegation

• III: Command; Managerial Courage; Conflict Management; Confronting Direct Reports

• IV: Perseverance; Action-Oriented; Drive for Results

• V: Presentation Skills; Comfort around higher management; Political Savvy

• VI: Customer Focus; Motivating Others; Negotiating; Composure; Dealing with Paradox