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More: Impact Discover a role that empowers some of life’s most important healthcare decisions.

Director Consumer Marketing CRM

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Category Corporate Location Secaucus, New Jersey Job function Sales Job family Marketing
Shift Day Employee type Regular Full-Time Work mode Hybrid

Pay Range: $160K-$190K / year

Salary offers are based on a wide range of factors including relevant skills, training, experience, education, and, where applicable, certifications obtained. Market and organizational factors are also considered. Successful candidates may be eligible to receive annual performance bonus compensation.

Benefits Information:

We are proud to offer best-in-class benefits and programs to support employees and their families in living healthy, happy lives. Our pay and benefit plans have been designed to promote employee health in all respects – physical, financial, and developmental. Depending on whether it is a part-time or full-time position, some of the benefits offered may include:

  • Day 1 Medical, supplemental health, dental & vision for FT employees who work 30+ hours
  • Best-in-class well-being programs
  • Annual, no-cost health assessment program Blueprint for Wellness®
  • healthyMINDS mental health program
  • Vacation and Health/Flex Time
  • 6 Holidays plus 1 "MyDay" off
  • FinFit financial coaching and services
  • 401(k) pre-tax and/or Roth IRA with company match up to 5% after 12 months of service
  • Employee stock purchase plan
  • Life and disability insurance, plus buy-up option
  • Flexible Spending Accounts
  • Annual incentive plans
  • Matching gifts program
  • Education assistance through MyQuest for Education
  • Career advancement opportunities
  • and so much more!

The marketing technology director is responsible for understanding marketing outcomes that deliver upon Quest’s business objectives, mapping out a long-term strategy for achieving those outcomes, and implementing projects that will execute that strategy step-by-step. You are both a strategic thinker and a hands-on operator, primarily leveraging expertise in the Salesforce Marketing Cloud (SFMC) platform. Your focus is on the technical roadmap including platform integrations, solutions leveraging functionality, strategic thought leadership, and team performance.


  • You will lead the technical aspects of Quest patient communication across multiple business units, partnering with marketing and business leaders to understand business goals.
  • You will provide solution architecture for complex business problems and collaborate with internal teams to create and implement innovative high-quality solutions.
  • Develops, tests, and documents email development, setup and query data extension, marketing automations, journeys, SMS communications, and campaign configuration
  • Administers the creation and management of new and existing Marketing Cloud instances and business units
  • Develops and documents specific training requirements
  • Provides data model design and implementation
  • Implements key integrations between Marketing Cloud and the broader Quest IT ecosystem
  • Collaborates with internal and agency teams during workshops, discovery sessions, etc.
  • Consults on best practices, governance, and compliance on marketing automation platforms within the organization
  • Manages an agile team within the Digital Center of Excellence with direct and indirect employees. Responsible for hiring, performance reviews, training, work prioritization, coaching.
  • Reports to the Executive Director Consumer Marketing

Expect 2-3 direct reports: 2 CRM Managers (each with 2 direct reports) and 1 Scrum Master.

Up to 25%, East coast preferred


Required WorkExperience:

  • 10+ years’ experience in developing technology solution
  •  7+ years’ experience working on the Marketing Cloud and Salesforce.com platforms
  • Must have 5+ years’ experience managing agile teams
  • Experience with HTML, SQL, SOQL, or other similar language
  • Experience using Marketing Cloud AMPscrip
  • Experience with APEX and REST/SOAP API
  • Deep expertise in one or more marketing areas, such as marketing automation, cross-channel customer engagement tactics, analytics, and optimization. You also have a functional knowledge spanning across many marketing skills that you can draw on for successful strategic insight. 

Preferred Work Experience:

  • Ability to organize and lead cross functional sessions that result in clear requirements and technical design, even when working with non-technical members of teams
  • Marketing Cloud Certifications including: Email Specialist, Marketing Cloud Developer, or Marketing Cloud Consultant

Education:

Bachelor’s degree in computer science, business, marketing, etc.

Master’s degree in computer science, business, marketing, etc.

Knowledge:

  • Demonstrated expertise in CRM integrations in matrixed organizations in highly regulated industries.
  • Understanding of current privacy regulations and their impact to marketing technology use

Skills:

  • Strong collaboration skills
  • Excellent analysis skills and the ability to develop processes and methodologies
  • Detail-oriented individual with the ability to rapidly learn and take advantage of new concepts, business models, and technologies
  • Skilled in all aspects of system design including data modeling, integration design, business process implementation, etc.
  • Have a solid understanding of delivery methodology and ability to implement solutions according to the design/architecture
  • Demonstrated success in performing work on complex and/or large consulting projects
  • Strong written and oral communication skills
  • Excellent problem-solving skills
  • Be independent and self-driven


Equal Opportunity Employer: Race/Color/Sex/Sexual Orientation/Gender Identity/Religion/National Origin/Disability/Vets or any other legally protected status.

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“I love working here because Quest has been my second family and second home. I've experienced a wholesome work environment, and good management.”

- Quest Employee

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Quest Diagnostics is an equal employment opportunity employer. Our policy is to recruit, hire and promote qualified individuals without regard to race, color, religion, sex, age, national origin, disability, veteran status, sexual orientation, gender identity, or any any other legally protected status . Quest Diagnostics observes minimum age requirements established by federal, state and/or local laws, and will ask an applicant for verification when deemed necessary.

Quest Diagnostics is committed to working with and providing reasonable accommodations to individuals with disabilities. If you need a reasonable accommodation because of a disability for any part of the employment process, please complete the accommodation request form.